Part II HOW DO I USE IT?
Professionals need to secure the digital assets that will enable them to establish and grow online influence. And with hundreds of social media platforms to choose from, time-pressured executives must choose the right platforms for their profession or business to ensure their social investment is strategic.
Read the following chapters and learn how to:
- snap up your valuable digital and social media assets
- measure your online influence
- tap into the power of the global brain through Twitter
- successfully use LinkedIn for networking
- amplify your professional expertise through SlideShare
- ensure you are found and known online using Google Plus
- use Facebook to connect with family and friends
- curate, automate and implement a social strategy that will make you visible, influential and successful in an interconnected world.
Get The Social Executive: How to Master Social Media and Why its Good for Business now with the O’Reilly learning platform.
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