MUSIC VIDEO EXHIBITION
You may not think of promoting the video as part of your job, and in some cases it might not be, but if you’re working on tiny budgets and don’t have a major record label’s PR firm pushing your video, you should be doing everything in your power to give your video a chance to make an impact. Not everything goes “viral” or needs to. But your career will benefit from a run on MTVU or a lot of YouTube hits, so don’t take the exhibition phase lightly.
Television
Unfortunately, there isn’t much of a life for music videos on television these days, and in my experience, to get on television you either need to be working with a label that can do the legwork or know someone who programs music videos at the network in question.
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