SO, WHY MAKE MUSIC VIDEOS?
(Hint: There’s no money in it.) Most filmmakers can’t make a living sticking exclusively to one area, and that goes double for music videos. Michel Gondry does features, music videos, and advertisements. But he made a name for himself making some of the most creative music videos the world had ever seen. Music videos have a place in the world of filmmaking as a proving ground, a farm team for visionary filmmakers. If your goal is to ultimately direct austere, character-driven dramas, this might not be the world for you, but if you have a great visual imagination, love music, and want to make projects that let you experiment, directing music videos is an extraordinarily rewarding enterprise that will help your career, ...
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