CREATING A SCRIPT
Once you have a detailed outline, drafting a script is simply a matter of expanding even further upon your concept with the fine details. The script will be as close to a full written representation of the final product as you can get, including dialog, narration, and description of the visuals. Things always change on set and in the editing room, so your script serves as a blueprint to help you stay on track and make sure you are being true to your original intentions.
The format for corporate and commercial videos is different from that of narrative screenplays, which most filmmakers are already familiar with. The format for commercial videos is called A/V screenplay format–“A” being audio and “V” being video. This type of ...
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