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The Secret Language of Influence: Master the One Skill Every Sales Pro Needs by Dan Seidman

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CHAPTER 15How to Be Funny: Humor for Sales Pros

THE FUNNIER YOU ARE, THE MORE YOU GET PAID. This chapter is literally a workshop on being funny. You can pay attention or continue to bore prospects, friends, and family to the point where they’ll ignore you. (Psst. Wonder why people like watching TV with you? It’s because then they don’t have to carry on a conversation.)

You’re thinking, “Humor skills training, in an influence book?” Why not? George Carlin introduced the language tips in Chapter 8. I’ve collected more than 600 hilarious selling blunders, and I serve my readership with as much wit as wisdom.

There’s an adage in the professional speaking world that the funnier you are the more you get paid. Since the theme of this book is that influence ...

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