RULE 85

Act and talk as if one of them

OK, before you actually become one of them, you should be practising to become one of them. If you are a junior manager you should be studying the way middle managers walk and talk and be ready to become one. If you are a middle manager you should be acting and talking as if you were already a senior manager. And on, right up to the top.

When I first became a managing director of a company, I almost forgot this Rule. I carried on managing as if I was a senior manager. But sales weren’t going as well as I would have liked. I was organizing corporate sales and couldn’t get to talk to the right people. I read somewhere that kings only talk to kings. I became a king (substitute ‘managing director’ for ‘king’ ...

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