RULE 51
Master the art of selling
Just as deal making is a vital skill, so is selling – and they aren’t always the same thing. You sell stuff outside of deals. Indeed one of the most important things you have to be able to sell in life to increase your prosperity is yourself.
Selling is the bedrock upon which every fortune is built. Whatever you do to make yourself prosperous will involve selling: selling your skills, selling things, selling ideas. You can’t make money without selling. Selling is where it’s at. Every rich person knows this simple fact. Every poor person doesn’t.
In an ideal world you should aim to sell:
- yourself and your abilities, skills and attributes (every minute of every day)
- something while you’re asleep
- in countries ...
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