About the Authors

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Bob Johansen (left) and Karl Ronn (right) bring together two different rights-of-way, based on their years of experience in extremely different worlds before they came together to write this book.

Bob has been helping organizations around the world prepare for and shape the future for more than thirty years. This is Bob’s tenth book. He is a frequent keynote speaker for large groups and leads a wide range of workshops with rising-star leaders.

Prior to starting his own innovation firm, Karl was Vice President of Research and Development and General Manager of New Business for The Procter & Gamble Company. Swiffer, Febreze, and ...

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