Appendix: Full workbook

Audience profiling template

Task 1

Who is in my audience for this presentation?

1.

2.

3.

If there is a mixed audience in the room, who is the group I want to influence most? Is there a second or third group I wish to speak to?

Task 2

Before I present, what does my chosen audience know, think and feel about my presentation topic?

Know:

Think:

Feel:

If my chosen audience members had three questions they wanted answered in my presentation, what would they be and in what order would they want them answered?

Task 3

After I finish my presentation what are the three messages I want my audience to take away and remember?

1.

2.

3.

Structure template ...

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