19.1. Identifying and Compiling Business Strategies

The first management action in the strategic planning process is executive development of a set of strategies that support the enterprise’s vision/mission. The next step is to create a list of strategies that describes executive management’s purpose and scope for each strategy. Table 19-1 provides the general steps for this process; the results are documented in Table 19-2. The final step, which many enterprises fail to perform, is to prioritize the business strategies (see examples in Table 19-2).

Table 19-1. Business Strategies Planning Process Steps
StepStep DefinitionRolesActivity Description
1Identify Enterprise Business StrategyExecutive Management TeamTable Section 2 is filled in by identifying ...

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