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The Power of Strategy Innovation by J. Douglas Bate, Robert E. Johnston

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CHAPTER 6

THE DISCOVERY PROCESS

Staging Phase

Producing major change in an organization is not just about signing up one charismatic leader. You need a group—a team—to be able to drive the change. One person, even a terrific charismatic leader, is never strong enough to make all this happen.

—JOHN KOTTER

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The Staging Phase is the creation and preparation of an internal team for a strategy innovation initiative. The Staging Phase consists of three important activities:

1. Creating the right team and support structure

2. Creating the right working environment

3. Implementing the staging meeting

These three activities are driven by the internal sponsor ...

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