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The Power of Infographics: Using Pictures to Communicate and Connect With Your Audiences by Mark Smiciklas

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6. Processing Your Ideas

As you become better at observing your surroundings and begin honing your visual thinking skills, more and more communication ideas will begin bubbling to the surface.

So how do you take these raw thoughts from the new things you see, read, and hear and turn them into useful infographics that will help your organization connect with your audience?

Recording Your Thoughts

Ideas can be fleeting, so it’s important to capture them before they get lost.

The only way to ensure that the seed of an idea will germinate into something bigger is to record it. As we will discuss later in this chapter, there are a number of ways to do this.

But before we get there, let’s address the elephant in the room.

I’m Not an Artist

Before creating ...

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