Book description
This book is about getting better at making
sense of the world...so you can make decisions that respond to
reality, not some obsolete model of reality.
Drawing on the latest neuroscientific
research and their experience with corporate transformations, Jerry
Wind and Colin Crook explain how your mental models stand between
you and reality, distorting all your perceptions...and how they
create both limits and opportunities.
You'll learn how to develop new ways of
seeing...how to keep your mental models fresh and relevant...when
to change to a new model...how to build a portfolio of models...and
improving your models through constant experimentation.
Better mental models = smarter
decisions
Understand what's real, so you can
act on it
How people get "stuck," and what to do
about it
How obsolete mental models keep you from
making changes
The neuroscience of mental models
What scientists can teach us about
perception–and reality
Creating new models
Practical ways to see things in new ways–fast
"Wind and Crook have written a marvelous
book that can teach you how to think more effectively in personal
and business settings. Read it and learn!"
Drea Zigarmi
Author of The Leader Inside: Learning Enough About Yourself To Lead
Others and co-author of Leadership and the One Minute
Manager
"We like to say, 'See it with your mind's
eye.' Wind and Crook show us that our mind is our eye. What we
think is what we see, and what we see directs how we act. Not only
do the authors make this paradigm clear, but they offer concrete
and practical ways to change our mind's eye and as a consequence
change our actions and the results we get. The value of that is
hard to top."
J. Stewart Black, Ph.D.
co-author of Leading Strategic Change
and Professor, University of Michigan Business School
"I have been trying to explain why Japan has
fallen into a pitfall and cannot come out of even the simplest
problems. One can call it an innovators dilemma, but that does not
solve the problem. This book suggests we have to go back to the
basics of reviewing our underlying 'mental models' now and then,
and only then, have to construct a new model, perhaps plural, and
move onto exploring the new terrain."
Kenichi Ohmae
Author of the international bestseller, The Borderless
World
"While most of us may recognize that the
world we respond to is more in our mind than in any physical
reality, often we don't have a clue why this is so. This very
important book clearly explains how our mental models work to
construct these distinct inner worlds. And more importantly it
offers empowering advice on how we can use this knowledge to work
for us rather than against us in creating a better outer world for
ourselves, our organizations, and our societies."
Charles C. Manz
Best-selling author of SuperLeadership, Fit to Lead, and Temporary
Sanity
"This is an important book that 'makes sense
of how we make sense.' The authors provide a thorough, fresh, and
compelling exploration into the dimensions of mental models. All
leaders who want to be more effective in their actions would be
served well to leverage the principles in this book to learn about
how they think and make sense of the world around them."
Nick Pudar
Director of Strategic Initiatives, General Motors
Table of contents
- Title Page
- Copyright Page
- Contents
- (An Aside) Is This Any Way To Start A Book?
- Preface
- Introduction To The Paperback Edition
- Part 1 Recognize The Power And Limits Of Mental Models
- Part 2 Keeping Your Models Relevant
- Part 3 Transform Your World
- Part 4 Act Quickly And Effectively
- Conclusion What You Think Is What You Do
- Appendix The Neuroscience Behind Mental Models
- Selected Bibliography
- Acknowledgments
- Index
Product information
- Title: The Power of Impossible Thinking: Transform the Business of Your Life and the Life of Your Business
- Author(s):
- Release date: July 2004
- Publisher(s): Pearson
- ISBN: 0131425021
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