079 Law of Prägnanz

A tendency to interpret images as simple and complete versus complex and incomplete.

• One of the Gestalt principles of perception.

• When people are presented with a set of elements that can be interpreted in different ways, they tend to assume the simplest interpretation.

• For example, the characters :-) are interpreted as a smiling face versus three separate characters.

• The law applies similarly to the way in which images are recalled from memory. For example, people recall the positions of countries on maps as more aligned and symmetrical than they are in reality.

• Generally, people are better able to interpret and remember simple figures than complex figures.

• Consider the Law of Prägnanz when depicting and interpreting ...

Get The Pocket Universal Principles of Design now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.