Index

5-in-1 reflectors, 43

70-200mm lenses, 27

A

Adorama.com, 43

advertising

school newspaper, 85, 105–107

social media, 114–115, 155, 157

See also marketing

a la carte pricing, 130–132

album offerings, 142

ambassador program, 81–99, 216–217

alternate names for, 111

announcing ambassadors in, 94

description of, 82–83

established studios and, 86

expectations of teens in, 92–93

finding ambassadors for, 83–86

freebies for participating in, 93–94

getting started with, 216–217

interview process for, 88–94

new studios and, 85–86

number of participants in, 95

photo session for teens in, 95–97

rep cards used in, 94, 111–113

selling to ambassadors in, 97–98

ASL Marketing, 86, 119, 200

B

balancing act, 25

battery packs, 54

beauty dish setup, 32

behindtheshutter.com, ...

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