image

18.1. Identifying the Rights Owner

Finding the appropriate person to ask for permission is often the most difficult part of clearing rights. Sometimes, you do get lucky and finding the proper rights owner simply requires reading the CD cover, the book title page, or the film credits. At other times, the search for the rights owner leads you smack into a brick wall.

Making the process more difficult is the fact that use of some material may require permission from multiple parties. I refer to those as items with stacked rights. Here are some examples:

• If you use a recording of a song, you need permission from the owner of the recording and ...

Get The Permission Seeker's Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.