You are previewing The Permission Seeker's Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions.
O'Reilly logo
The Permission Seeker's Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions

Book Description

A resource for media producers who don’t want to be sued! Clearing rights means keeping your media production free of any material likely to spark legal action. Yet, knowing which materials may permissibly be used is a constant challenge. The Permission Seeker’s Guide Through the Legal Jungle explains how to spot clearance problems and provides detailed guidance for seeking permission and clearing rights to use quotes, music, artwork, names, film clips, and many other protected materials. The book includes an extensive table of contents, full index, and a 50-page appendix with resources and legal forms.

Table of Contents

  1. Coverpage
  2. Titlepage
  3. Copyright
  4. Guidelines and Cautions for the Use of this Book
  5. Acknowledgments
  6. Summary Contents
  7. Table of Contents
  8. Part One: Overview of Rights Clearance Issues
    1. 1. Guide to Using This Book
      1. 1.1. Who Should Read This Book?
      2. 1.2. What Does It Mean to Clear Rights?
      3. 1.3. How to Use This Book
      4. 1.4. Approach Used by This Book
      5. 1.5. Why You Should Clear Rights
    2. 2. Checklist of Clearance Issues
  9. Part Two: Relevant Rights And Laws
    1. 3. Copyright Basics
      1. 3.1. United States Copyright Law and Copyright Registration
      2. 3.2. The Copyright Owner’s Rights
      3. 3.3. What’s Copyrightable?
      4. 3.4. What’s Not Copyrightable?
      5. 3.5. Copyright Infringement
      6. 3.6. How Long Does a Copyright Last?
      7. 3.7. Fair Use of Copyrighted Works
      8. 3.8. Parody of Copyrighted Works
      9. 3.9. When Permission Is Not Required to Use a Copyrighted Work
    2. 4. Trademark Basics
      1. 4.1. What Is a Trademark?
      2. 4.2. Obtaining Trademark Rights
      3. 4.3. United States Trademark Law
      4. 4.4. How Productions Use Trademarks
      5. 4.5. When Permission Is Not Required to Use a Trademark
    3. 5. Common Elements of Privacy, Publicity and Defamation Laws
      1. 5.1. Overview of Privacy, Publicity and Defamation Laws
      2. 5.2. Governed by State Law
      3. 5.3. Identification Is Required
    4. 6. Right of Privacy
      1. 6.1. What Is the Right of Privacy?
      2. 6.2. Limitations on Privacy Rights
      3. 6.3. Disclosure of Embarrassing Private Facts
      4. 6.4. False Light
      5. 6.5. Invasion of Privacy by Intrusion
      6. 6.6. Misappropriation of Name or Likeness
      7. 6.7. Defenses to Privacy Actions
    5. 7. Right of Publicity
      1. 7.1. What Is the Right of Publicity?
      2. 7.2. When Has a Producer Violated a Person’s Right of Publicity?
      3. 7.3. Defenses to a Right of Publicity Claim
    6. 8. Defamation
      1. 8.1. What Is Defamation?
      2. 8.2. Elements of a Defamation Claim
      3. 8.3. Public Officials, Public Figures, and Private Individuals
      4. 8.4. Defenses to Defamation
    7. 9. Other Relevant Rights and Laws
      1. 9.1. Obscenity and Indecency
      2. 9.2. Idea Protection
      3. 9.3. Son of Sam Laws
      4. 9.4. Trade Secrets
      5. 9.5. Anti-SLAPP Statutes
      6. 9.6. Anti-Paparazzi Laws
      7. 9.7. Blind-Sided from Left Field
  10. Part Three: Clearance Issues for Specific Producers
    1. 10. Clearance Issues for Publishers and Writers
      1. 10.1. Copyright Issues in Productions about Factual Events
      2. 10.2. Biographies
      3. 10.3. Recipes and Cookbooks
      4. 10.4. Collective Works and Use of Freelance Materials
      5. 10.5. Headlines as Libel
    2. 11. Clearance Issues for Visual Artists
      1. 11.1. Copyright Infringement of Artwork
      2. 11.2. Use of a Person’s Image in Your Artwork
      3. 11.3. Moral Rights and the Visual Artists Rights Act
    3. 12. Clearance Issues for Musicians and Music Producers
      1. 12.1. Ownership of and Collaboration on Music Productions
      2. 12.2. Sampling
      3. 12.3. Copyright Infringement of Music
    4. 13. Clearance Issues for Film, TV and Audio-Visual Producers
      1. 13.1. Film and Television Programs in General
      2. 13.2. News Programming
      3. 13.3. Documentaries and the Incidental Use of Music and Images
      4. 13.4. Docudramas and Fictionalization
    5. 14. Clearance Issues for Producers of Websites and Software
      1. 14.1. Website Owners
      2. 14.2. Software Producers
      3. 14.3. Bloggers
      4. 14.4. Podcasters
    6. 15. Clearance Issues for Business
      1. 15.1. Advertising
      2. 15.2. Training
  11. Part Four: The Process of Clearing Rights and Seeking Permission
    1. 16. Getting Organized
      1. 16.1. Listing Materials
      2. 16.2. Determining If You Need Permission
      3. 16.3. Evaluating Risks of Not Having Permission
      4. 16.4. Determining Your Budget
      5. 16.5. Understanding the Impact of Rights Decisions on Your Production
      6. 16.6. Deciding Whether to Work with a Rights Clearance Company
      7. 16.7. Minimizing Clearance Costs
      8. 16.8. Licensing Through Collective Rights Organizations
    2. 17. Putting Your Own House In Order
      1. 17.1. Looking In Versus Looking Out
      2. 17.2. Production Based on Underlying Work
      3. 17.3. Collaborators, Contributors, and Joint Ownership
    3. 18. Submitting the Request for Permission
      1. 18.1. Identifying the Rights Owner
      2. 18.2. Preparing the Request
      3. 18.3. Describing Your Production
      4. 18.4. Identifying the Material You Want to Use
      5. 18.5. Determining the Scope of Rights You Need
      6. 18.6. Setting the License Fee
    4. 19. Negotiating the Rights Agreement
      1. 19.1. Contract Basics
      2. 19.2. Format of Rights Agreement
      3. 19.3. Parts of a Rights Agreement
      4. 19.4. Follow-up
  12. Part Five: Seeking Permission to Use Specific Materials
    1. 20. Clearing Rights and Seeking Permission to Use Books and Other Printed Materials
      1. 20.1. Books
      2. 20.2. Magazines and Newspapers
      3. 20.3. Unpublished Printed Materials
    2. 21. Clearing Rights and Seeking Permission to Use Visual Art
      1. 21.1. Finding and Obtaining Images
      2. 21.2. Stock Images
      3. 21.3. Fine Art
      4. 21.4. Visual Characters
      5. 21.5. Other Necessary Rights for the Use of Visual Art
    3. 22. Clearing Rights and Seeking Permission to Use Music
      1. 22.1. Are You Using the Song, the Sound Recording or Both?
      2. 22.2. Identifying the Copyright Owner of Music
      3. 22.3. Types of Music Licenses
      4. 22.4. Performing Music In Public
      5. 22.5. Using Music in Films and Other Audio-Visual Productions
      6. 22.6. Making Recordings of Existing Songs
      7. 22.7. Using Music on the Internet
      8. 22.8. Using Music in New Media
    4. 23. Clearing Rights and Seeking Permission to Use Film, TV, and Video Footage
      1. 23.1. Use of Footage In General
      2. 23.2. Stock Footage
      3. 23.3. News Footage
      4. 23.4. Film and TV Clips
      5. 23.5. Permission from Talent and Entertainment Guilds to Use Film and TV Clips
      6. 23.6. Alternatives to Commercial Film Clips
    5. 24. Clearing Rights and Seeking Permission to Use Website and Software Materials
      1. 24.1. Websites and Software in General
      2. 24.2. Websites and Other Online Materials
      3. 24.3. Software Materials
    6. 25. Clearing Rights and Seeking Permission with Respect to People
      1. 25.1. Dealing with People in Your Production
      2. 25.2. Locating People
      3. 25.3. Life Story Rights Agreement
      4. 25.4. Consents and Releases
    7. 26. Clearing Rights and Seeking Permission to Use Trademarks, Products, and Locations
      1. 26.1. Seeking Permission to Use Buildings and Locations
      2. 26.2. Seeking Permission to Use Products
      3. 26.3. Locating Trademark and Product Owners
  13. Part Six: Minimizing Your Risks and Protecting Yourself
    1. 27. Methods of Minimizing Risk
      1. 27.1. Obtaining Errors and Omissions Insurance
      2. 27.2. Copyright and Title Reports
      3. 27.3. Disclaimers
    2. 28. Dealing with Lawsuits
      1. 28.1. Steps in a Rights Clearance Legal Action
      2. 28.2. Where Can You Be Sued?
  14. Appendices
    1. Appendix A: Resources
      1. A.1. Resources for Protecting Your Work
      2. A.2. Sample Licensing Fees
      3. A.3. Collective Rights Organizations
      4. A.4. Resources for Locating Rights Owners
      5. A.5. Entertainment Guilds
      6. A.6. Other Useful Rights Clearance Resources
    2. Appendix B: Forms
      1. B.1. Permission Request Letters
      2. B.2. License and Rights Agreements
      3. B.3. Rights Agreements and Forms for Music
      4. B.4. Releases and Consents
      5. B.5. Disclaimers
  15. Index
  16. About the Author
  17. Back Cover