The PDMA Handbook of New Product Development

Here's the Book's Structure

The first five sections follow the general flow of product development in most firms. In practice, this flow is not compartmentalized and the tasks associated with one section may overlap with the tasks of other sections. The sixth section provides a view into two areas where the PDMA is creating new knowledge to close the gap between NPD theory and practice. An appendix and a glossary are offered as well. The appendix provides a description of and contact information for the PDMA. The glossary contains terms commonly used in NPD, but that are seldom gathered in one book.

Part I Before You Get Started (1)

Part II Organizing the Development (108)

Part III Getting Started (188)

Part IV Doing the Development (335)

Part V Finishing the Job (443)

Part VI PDMA Research on NPD (525)

Appendix About the Product Development & Management Association (PDMA) (567)

The PDMA Glossary for New Product Development (572)