The PDMA Handbook of New Product Development

36.6. Acknowledgments

This chapter relies on data gathered for the 2003 CPAS as well as data gathered for the 1995 survey. Abbie Griffin served as principal investigator for the 1995 survey. In addition, she, along with Doug Boike, Michelle Roloff, Davis Webb, and Brian Ottum, served on the Advisory Committee for the 2003 study. Amy Chan served as project manager for the development of the online survey for the 2003 study. Thanks to Abbie, Doug, Michelle, Davis, Brian, and Amy for all of their hard work during 2003 and for making the development process for this new product so much fun. Thanks also to Abbie for her thoughtful and prompt comments on the draft of this chapter.

The PDMA Foundation, a not-for-profit 501(c) (3) organization, provided financial support for this research.

Marjorie Adams-Bigelow is the project director of the 2003 PDMA Comparative Performance Assessment Study (CPAS). Previously, she was a professor at the Darden Graduate School of Business, University of Virginia. She also worked for nine years at Booz, Allen & Hamilton, in client staff and marketing positions. Dr. Adams has held a number of positions within PDMA including service as a board member for three years, chair of the Nominating Committee, and Co-chair of the 2000 PDMA Conference held in New Orleans. Dr. Adams has a Ph.D. in marketing from the Wharton School, University of Pennsylvania, an M.B.A. from the University of Chicago, and a B.A. in mathematics and economics from the University of Virginia. ...