Chapter 05. The Power of One. Gazillion
A potential star is born in every blog, and, as the new saying goes, social profiles make people famous to at least fifteen people (instead of, as Andy Warhol quipped, famous for fifteen minutes). If celebrity isn’t quite what it once was, it’s certainly bigger as a trend. Momentous, even. In this era of self-made multimedia mavens, the number of virtual world stars has exploded, even as the medium for their fame has shrunk to the size of a laptop or iPhone.
And it’s not just online: in a world where a talented nobody can rise to the top on American Idol, the masses are empowered as never before to generate, ...
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