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The One Hour Plan for Growth: How a Single Sheet of Paper Can Take Your Business to The Next Level

Book Description

A proven system for creating a clear and compelling business growth plan

There are 15 million businesses in the United States, and 13 million of them don't utilize a planning process. Yet having a planning process is the most reliable predictor of whether a business will grow.

The One Hour Plan for Growth provides a proven system for any business to create a clear and compelling business growth plan that fits on a single sheet of paper in about one hour. This book is a quick read, and you and your people stay energized and focused on your top priorities.

  • Covers the six essential elements of the dynamic business growth plan: Vision, Mission, Values, Objectives, Strategies, and Priorities

  • Previously the top-rated speaker for Stephen Covey's organization, the author is now a successful speaker and consultant with some of the world's finest small and mid-sized companies

The book delivers a proven planning process that engages employees, develops leadership capacity, improves performance, and accelerates growth.

Table of Contents

  1. Copyright
  2. Foreword
    1. Why Should You Create a Business Growth Plan?
    2. This Planning Process Is Accessible to Everyone in an Organization
    3. Why Now?
  3. Acknowledgments
  4. Introduction
    1. Now and Then, We All Need a Wake-Up Call
    2. Live an Extraordinary Life
    3. Calling
    4. Capacity
    5. Contribution
    6. Build an Extraordinary Business
    7. A Call to Lead
  5. I. Planning for Growth
    1. 1. The Shortcut
    2. 2. An Overview of the One Hour Plan
      1. 2.1. The Problems with Planning
      2. 2.2. The Three-Step Planning Process
      3. 2.3. You Have a Mountain to Climb
      4. 2.4. Engage Your Team in the Planning Process
      5. 2.5. The Six Elements and the Three Time Frames
        1. 2.5.1. Long Term: 5 to 25 years
        2. 2.5.2. Mid-Term: One to Three Years
        3. 2.5.3. Short Term: 30 to 90 days
      6. 2.6. Most Organizations Don't Have a Planning Process
      7. 2.7. Case Study: Jack Stack Barbecue–Using a Growth Plan to Take a Business to the Next Level
  6. II. Where Do You Want to Go?
    1. 3. Vision
      1. 3.1. Wilson Auctioneers
      2. 3.2. Why Create a Vision?
      3. 3.3. How to Write a Vision Statement
      4. 3.4. Examples of Vision Statements
      5. 3.5. Case Study: Jack Stack Barbecue Vision–The Big Goal that Inspires Our Team
      6. 3.6. The Best Visions Are Measurable
      7. 3.7. Three Criteria for an Effective Vision Statement
      8. 3.8. The Man on the Moon
      9. 3.9. People May Think You're Crazy
    2. 4. The Customer-Centered Mission Statement
      1. 4.1. Henry Ford—A Man with a Mission
      2. 4.2. Why Create a Mission Statement?
      3. 4.3. Examples of Mission Statements
      4. 4.4. Case Study: Jack Stack Barbecue–The Customer-Centered Mission
      5. 4.5. Does Your Mission Fit on a T-Shirt?
      6. 4.6. Every Organization Has a Mission Statement
      7. 4.7. Creating Memories that Last a Lifetime
      8. 4.8. Integrating Your Belief System and Your Business
      9. 4.9. Checkdate Solutions–The Guiding Principle
    3. 5. Values
      1. 5.1. Values Drive Performance and Results
      2. 5.2. Why Define Your Values?
      3. 5.3. Examples of How to Write and Display Values
      4. 5.4. Case Study: Jack Stack Values–Defining the Standards that Help Our Team Enjoy Working Together
      5. 5.5. Values Come to Life through the Stories We Tell
      6. 5.6. The Value of Accountability–Put a Dollar in the "I CAN"
      7. 5.7. The Value of Commitment–Toyota's Reputation
      8. 5.8. The Value of Compassion–Real Life at Silver Dollar City
      9. 5.9. The Value of Creativity–Developing the Talent that Surrounds You
      10. 5.10. The Value of Discipline–Fruitful Discipline
      11. 5.11. The Value of Empowerment–The Life of Manny! or Sharing the Glory
      12. 5.12. The Value of Excellence–And Beyond
      13. 5.13. The Value of Fairness–Corruption in Russia
      14. 5.14. The Value of Being Friendly–The Security Guard with an Attitude
      15. 5.15. The Value of Fun–Those Crazy Cows
      16. 5.16. The Value of Generosity–Eager to Give
      17. 5.17. The Value of the Golden Rule–A Judge and a Hero
      18. 5.18. The Value of Gratitude–How to Elevate the Human Spirit
      19. 5.19. The Value of Honesty–Dog Food Deception
      20. 5.20. The Value of Humility–Executive Retention
      21. 5.21. The Value of Integrity–It's Always Worth the Price
      22. 5.22. The Value of Life/Work Balance–Enjoy a Day of Rest
      23. 5.23. The Value of Loyalty–Loyal Employers Are Hard to Find
      24. 5.24. The Value of Passion–A Value at Any Price
      25. 5.25. The Value of Positive Attitude–Attitude Makes a Difference
      26. 5.26. The Value of Respect–Values Can Be Learned
      27. 5.27. The Value of Responsibility–An Expensive High
      28. 5.28. The Value Service–A Boy Scout Tradition
      29. 5.29. The Value of Teamwork–Moments of Truth
    4. 6. Objectives
      1. 6.1. Greed Is (Not) Good!
      2. 6.2. Why Set Objectives?
      3. 6.3. How to Write Objectives
      4. 6.4. Case Study: Jack Stack Barbecue—How We Measure Our Success
      5. 6.5. Financial Literacy 101
        1. 6.5.1. The Profit and Loss Statement Made Simple
        2. 6.5.2. The Balance Sheet Made Simple
  7. III. Where Are You Now?
    1. 7. Facing the Brutal Realities
      1. 7.1. Focus on the Few Issues that Have the Greatest Impact
      2. 7.2. In Step 3, Your Issues Will Become Strategies and Priorities
  8. IV. How Will You Get from Here to There?
    1. 8. Strategies
      1. 8.1. Serving the Customer Is Always a Winning Strategy
      2. 8.2. Why Write Strategies?
      3. 8.3. Write Your Human Resources Strategy
      4. 8.4. Write Your Physical Resources Strategy
      5. 8.5. Write Your Financial Resources Strategy
      6. 8.6. Write Your Innovation Strategy
      7. 8.7. Write Your Marketing and Sales Strategy
      8. 8.8. Write Your Productivity/Delivery Strategy
      9. 8.9. Write Your Profit Requirements Strategy
      10. 8.10. Write Your Social Responsibility Strategy
      11. 8.11. Case Study: Jack Stack Barbecue—Strategies: The Major Categories of Work to Be Done
      12. 8.12. Ideas in Each of the Eight Strategic Categories to Help You Grow a More Productive and Profitable Business
        1. 8.12.1. 1. Human Resources
        2. 8.12.2. 2. Physical Resources
        3. 8.12.3. 3. Financial Resources
        4. 8.12.4. 4. Innovation
        5. 8.12.5. 5. Marketing and Sales
        6. 8.12.6. 6. Productivity/Delivery
        7. 8.12.7. 7. Profit Requirements
        8. 8.12.8. 8. Social Responsibility
    2. 9. Priorities
      1. 9.1. The Power of Priorities
      2. 9.2. Why Write Priorities?
      3. 9.3. How to Write Priorities
      4. 9.4. Case Study: Jack Stack Barbecue Priorities—Who Will Do What by When?
        1. 9.4.1. Interview with Rod Toelkes, Director of Operations, Jack Stack Barbecue
        2. 9.4.2. Interview with Bryan Davis, General Manager, Jack Stack Barbecue
      5. 9.5. The Key to More Effective Time Management
      6. 9.6. What Happens When We Don't Prioritize?
      7. 9.7. How Do You Keep Your Mojo Working?
    3. 10. Action Plans
      1. 10.1. Action Plans Exercise 1
      2. 10.2. Action Plans Exercise 2
      3. 10.3. The $25,000 Planning Idea
      4. 10.4. How to Get More Done in Less Time
  9. V. Engaging Your Team
    1. 11. What's Next?
      1. 11.1. Engaging Your Team in the Planning Process
      2. 11.2. Three Steps to Define and Achieve Your Team's Business Growth Plan
      3. 11.3. Case Study: The Jack Stack Story—Engaging the Team in the Planning Process
      4. 11.4. Engaging Your Employees with Your Business Growth Plan
    2. A1. Organizational Health Assessment
      1. A1.1. Why Conduct an Organizational Health Assessment?
        1. A1.1.1. Capacity 1: Personal
        2. A1.1.2. Capacity 2: Relationships
        3. A1.1.3. Capacity 3: Management
        4. A1.1.4. Capacity 4: Systems and Processes
        5. A1.1.5. Capacity 5: Leadership
        6. A1.1.6. Capacity 6: Marketplace
    3. A2. How to Conduct a SWOT Analysis
      1. A2.1. Why Conduct a SWOT Analysis?
      2. A2.2. How to Conduct an Effective SWOT Analysis
      3. A2.3. Sample SWOT Issues
    4. About the Author
    5. Additional Planning Resources