Acknowledgments

Writing a book can be an isolating experience, but not if you have a coauthor! The book you are holding was a true collaboration and would not and could not exist as a solo project. Each of us wrote almost precisely 50 percent of this book, and even though we are of one mind about The Now Revolution and its importance to business, we went to great lengths to make this book sound like it came from one voice. We have a high-stakes side bet to see if people can tell who wrote which chapters. Drop us a line at if you have a guess.

We have been incredibly fortunate to have a team of relentlessly encouraging collaborators who helped us tackle this project and push The Now Revolution across the finish line. Thanks to Chris Sietsema from teachtofishdigital .com, whose illustrations and info-graphics add immeasurable depth and engagement to this book. Thanks to Jason Amunwa from jaffydesigns.com for his tireless assistance with the nowrevolutionbook.com web site. To Chris Bohnsack from bohnsackdesign.com for helping us break through on the look of the cover.

Also to Jim Hoff and Matt Ridings from techguerilla.com, Derrick Widmark from diabloburger.com, and Joyce Hollis from inmaricopa.com for their thoughtful advice on early versions of the manuscript.

To Scott Stratten from Un-Marketing.com for getting this ball rolling. To Chris Brogan and Julien Smith, friends and authors of Trust Agents, for their encouragement and patient answering of questions ...

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