APPENDIX ACONSULTOPIA: THE IDEAL CONSULTING FIRM

Is perfection possible? No. But it doesn’t mean we shouldn’t try.

In life, it is natural to imagine, at least at times, what a more idealized state of your life might look like. You are driving in traffic, and you imagine how much better the roads would be if only you could just add a lane here and there to make your and everyone else’s commute shorter and therefore life better! If only the highway were arranged in a manner that made it possible for you to get done what you needed, with a minimum of obstructions that, at least in theory, don’t really need to exist.

This principle, applied to how consulting firms work, is something I like to call Consultopia—a term that describes an idealized technology ...

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