6. Monitoring and Adapting to Early Signals

“The key is to quickly spot those signals that are relevant and explore them further, filter out the noise, and pursue opportunities ahead of the competition or recognize the early signs of trouble before they escalate into major problems.”

—George Day and Paul Schoemaker1

What do you need to watch related to the Digital Swarm? What really matters? What early signals might you be missing? Many organizations miss the changes at the periphery of their industries because they are so focused on today’s performance. As a result, significant value gets created and destroyed as disruption takes place in an established industry sector. As we have discussed in the previous chapters, the Digital Swarm has enormous ...

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