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Trade Shows
A TRADE SHOW, on a basic level, is an opportunity to meet face-to-face with people who might be interested in your products or services, and to display your goods in person. A trade show might be held at a convention center, an exhibition hall, a stadium or sports arena, inside a hotel ballroom, or in a public park or fairground.
I love trade shows. They’re a lot of fun, and a very effective form of lead-generation marketing. A trade show is network marketing at its finest. It’s a way for like-minded people to get together for a few days to talk about topics that are specific to their particular industry or personal interests.
For attendees, a trade show provides a “one-stop-shop” opportunity to buy or learn about products or services, ...
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