About the Author
David Meerman Scott is a marketing strategist, keynote speaker, and seminar leader. The programs he has developed have won numerous awards and are responsible for selling over $1 billion in products and services worldwide.
For most of his career, Scott worked in the online news business. He was vice president of marketing at NewsEdge Corporation and held executive positions in an electronic information division of Knight-Ridder, at the time one of the world's largest newspaper companies. He's also held senior management positions at an e-commerce company, been a clerk on a Wall Street bond-trading desk, worked in sales at an economic consultancy, and acted in Japanese television commercials.
Today he spends his time evangelizing the new rules of marketing and PR by delivering keynote speeches to groups all over the world and teaching full-day workshops for companies, nonprofits, and government clients. His keynotes and seminars enlighten and inspire audiences through a combination of education, entertainment, and motivation. He has presented at hundreds of conferences and events in more than 20 countries on four continents.
A graduate of Kenyon College, Scott has lived in New York, Tokyo, Boston, and Hong Kong.
Check out his blog at www.WebInkNow.com or follow him on Twitter@dmscott.
Get The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, & Viral Marketing to Reach Buyers Directly, Second Edition now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
