Part TwoBuilding anEntrepreneurial Community
This part of The New Management provides detailed blueprints for building an organization on the foundations of enterprise and democracy.
Chapter 5 addresses the rise of intense global competition for demanding clients who strive to improve their quality of life. We conclude that a “serving enterprise” is needed that uses technology to customize products and services, that helps employees improve quality, and that makes customers partners in the creation of value.
Chapter 6 focuses on the other organizational player who has moved to center stage—the knowledge worker. Today’s economic upheaval is creating a new employment relationship in which teams of knowledge workers use information systems to manage ...
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