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The New Entrepreneurz: Changing the Way You Play Life by Simcha Gluck, Ronen Gafni

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Introduction

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Figure I.1 Todd Goodman

Who Are the New Entrepreneurz?

They are the game changers who can be found playing different games across the spectrum. They are the business owners, the managers, the lawyers, the moms and dads, the lovers, the educators, the artists, and the healers.

Entrepreneurship is no longer just about business; it is the new mind-set.

Imagine this: You live on an island where you know everyone, you're familiar with the little shops and the schools, and you know exactly how everything works. Lately, things have started to become polluted; occasionally there's a natural disaster, but overall, it's familiar and comfortable and the place you call home.

Despite this, you feel a sense of something looming in the background, of something being not quite right anymore, perhaps something breaking. You choose to climb a hard-to-reach mountain: You'd like to meditate and breathe some fresh air. But upon reaching the peak, you notice for the first time, across the sparkling waters, another green, lush island.

Wow! Until that moment you were aware only of yourself and the little island where you'd grown up and to which you'd been confined. You had no idea there was another whole world out there, a New Island of potential and possibility that you could aspire to reach. Taking out your super-high-definition smartnoculars, you notice something very interesting ...

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