About the Author
Umair Haque is the Director of the Havas Media Lab, a global research institute based in London, New York, and Barcelona. Prior to the Lab, he founded Bubble-generation, an agenda-setting advisory boutique that counseled top-tier investors, start-ups, and corporations, and worked as a banker, trader, and strategy consultant. He studied Neuroscience at McGill University and received an MBA from London Business School, where he did research with Gary Hamel. He is a longtime blogger at HBR.org, and has been published or interviewed by Wired, The Red Herring, BusinessWeek, The Globe and Mail, and The Guardian.
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