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The Most Powerful Brand On Earth: How to Transform Teams, Empower Employees, Integrate Partners, and Mobilize Customers to Beat the Competition in Digital and Social Media by Susan F. Emerick, Chris Boudreaux

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10. The Future of the Social Work Force

“The difference between what we do and what we are capable of doing would suffice to solve most of the world’s problem.”

— Mahatma Gandhi

This chapter examines emerging or slowly evolving trends that will affect social employee programs five to ten years in the future. Nothing in this chapter will come to full fruition in the next year or two. And we strived to describe somewhat esoteric concepts in straightforward terms, so that you can incorporate them into your thinking on how to prepare your organization for the future.

People Will Change

In the next five to ten years, change will continue to be the norm. Even more so. Technology changes will continue to accelerate, global marketplaces will continue ...

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