Index

Numbers

21CT, 52

2014 Mobile 500 study, 7

A

adaptive web content, 140

adopting smartphones, 14-16

adoption of new devices/ software, 146

advertising business, 116

AirBnB, 38

alarms, 8

Allen & Gerritsen, 79-80

Amazon, 43-44

PriceCheck app, 41

Amazon app, 41

Amazon Dash, 43

Amazon Fresh, 44

Americans, and smartphones, 2-5

anticipating needs based on prior actions, 169

Appconomy, 35

trust, 51

apps

10 most used, 16-17

Amazon app, 41

Bandsintown, 169

GoToMeeting, 168

IFTTT (If This, Then That), 169

PriceCheck app, 41

Tempo, 168

Wonder, 169-170

Arby’s, Snap and Rock, 98-99

attribution, 84, 87

audiences, understanding, 113

automobiles, connected dashboards, 4

B

B2B (business-to-business), 50

B2B mobility, Intuit, 154-155

Baldwin, Alec, 24

Bandsintown, ...

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