WHO?

First, who is your audience? Targeting and profiling your audience helps you select an appropriate topic and writing style. For example, when you write to your boss about a new office policy, you may be much more formal than when you write to your staff about that same policy. The way you write will likely be determined by the person(s) for whom it is intended. If you think a critical eye will read your writing, you will need to write with formal precision. Consider the police officer who writes a report that a defense attorney will scrutinize later: the audience will be more than critical, they will be adversarial, actively seeking flaws. Thus, police writing must remain cold and factual—it should leave nothing to interpretation.

Writing ...

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