Considering the amount of time and energy you will invest in your speech, it makes sense to get the most mileage you can out of the presentation. While the neophyte might see the speech as a one-shot event, the experienced speaker merely sees the speech as one form of many communication opportunities. Indeed, a speech may serve multiple functions in the public affairs process.
This chapter will briefly explore how to prepare for speech publicity and how to execute it. The whole purpose is to show you how to get maximum exposure for every speech you deliver. In a way, your speech can be delivered over and ...
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