Think Like a Manager
“The greatest difficulty in the world is not for people to accept new ideas, but to make them forget their old ideas.”
—John Maynard Keynes
In This Chapter
- Why sound thinking is important.
- The four basic thinking tools: strategize, analyze information, be creative, and arrive at a decision.
Jeff Immelt has been the CEO of the General Electric Company since 2002. When Immelt took over, he believed GE was becoming a boring place to work, and that GE’s managers were afraid to take risks. Soon after taking charge, Immelt took a radical step. “We had to have some way to pull ideas out of the pile,” he said, “make sure they ...
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