5Fueling Innovation

CROWDSOURCING

Ben Young came up to me one afternoon to introduce himself.

“Hi, I’m Ben. I just want to say thank you for building Tech-Shop and helping people like me launch new products.”

He and his brother Ivan Wong, along with a friend, Anne Bui, were working together on a project.

“Nice to meet you, Ben. Thank you for being such an enthusiastic member,” I replied. “So, what are you making?”

“Well, you see, I’m a professional sports photographer,” Ben said. “Do you know what the problem is with professional SLR cameras?” Very animated, Ben clearly believed there was something about a camera that needed to be fixed.

“I have no idea.”

“Well, the loop strap mounts on a camera are on the top of the camera body. This is, like, ...

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