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The Long-Tail Strategy of IT Outsourcing by Ravi Aron, Julia Kotlarsky, Ilan Oshri, Kunsoo Han, Vijay Gurbaxani, Rudy Hirschheim, Jahyun Goo, Leslie P. Willcocks, Mary C. Lacity, Jeanne W. Ross, Natalia Levina, Ning Su

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The Long-Tail Strategy for IT Outsourcing

IT outsourcing used to be driven by cost savings. Today, it’s also driven by a need for innovation — and some leading companies are reinventing their supplier portfolios to achieve that goal.

Today’s rapid pace of technological change has fundamentally transformed global IT outsourcing. Traditionally viewed as a cost-saving measure, IT outsourcing is increasingly leveraged as a strategic tool for acquiring cutting-edge innovation. Many companies are expanding their portfolios of IT suppliers to include smaller, highly innovative companies. This pursuit of emerging technologies and capabilities, however, has elevated the complexity of managing supplier ...

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