MODEL 4
KREINER AND CHRISTENSEN: THE CONSEQUENCES MODEL
Use this to remind you that delaying a decision involves a level of risk.
Kristian Kreiner and Soren Christensen’s Consequences Model plots the trade-off between the time it takes to make a decision and the amount of information available at the time the decision is taken.
At the start of any decision-making process the amount of information available is limited. In addition, the likely consequences of the decision are difficult to predict. Over time the level of information increases which makes it easier to predict possible outcomes and consequences.
Unfortunately, delaying, postponing or not making a decision is a decision in itself. Such inaction involves risk and can destroy any ...
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