[31]Bring in Support
PEOPLE LISTEN to experts or people in positions of authority (most of the time). Use this phenomenon to your benefit and set up an environment where thought leaders reinforce your message to team members. If your team hears the message from a vice president or an expert, it begins to sink in. So, be wise about how you reinforce your messages with the team. The more often your team members hear a consistent message, the more likely they will understand that what you are saying is important and credible.
Some of you may be thinking that this is nothing new. Well, you’re right—it isn’t! What may be new is that people use their own expertise and don’t look to others for help. And these human resources are often located within ...
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