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The Little Black Book for Managers: How to Maximize Your Key Management Moments of Power by Kevin Money, Rafael Gomez, John Cross

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13

Your People

13.1 Talk about the different generations

If you have a mix of ages in your team, you will understand already that, in some circumstances, the attitudes and behaviours of the younger people may differ from those older team members. Academics have created three very general demographic categories to help managers better understand the differences between the generations and coined the terms, “Baby Boomers”, “Generation X” and “Generation Y”. You may already be familiar with the main descriptions of each, but if not, here they are:

Baby Boomer is used to describe a person born after the Second World War and up to about 1960. The baby boomers were the first group to be raised with televisions in the home. The boomers found that their ...

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