Why Read It?

In an increasingly competitive environment, leaders everywhere are looking for better ways to create competitive advantage. Most know that immense performance improvements are to be had by managing their people better. But many don't know how to do it.

As one broadcasting chief executive once said: "I know precisely what I want to become, and I know our people can deliver more than they do now, but what I don't know is precisely what I'm supposed to do at 9 o'clock tomorrow morning that's different than what I did at 9 o'clock today."

This book will help you get more people doing the right things at the right times beginning at 9 o'clock tomorrow morning.

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