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The Leader's Guide to Managing People by Fiona Dent, Mike Brent

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1

Your reputation

It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.

Warren Buffett, investment guru

When managing and leading people, your reputation becomes a critical factor. What do we mean by reputation? It is essentially a collective system of subjective beliefs among members of a social group. It’s about how others judge or evaluate us. Our reputation affects our behaviour in that we will tend to behave in certain ways in order to develop, maintain and protect our reputation.

It doesn’t matter what level of leader or manager you are, your reputation is created through all of your actions and interactions and will have an impact upon your credibility, effectiveness ...

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