Companies that Stand Out From the Crowd

I was led to a book entitled Don’t Worry, Make Money (New York: Hyperion, 1998), in which author Richard Carlson discusses how to leave a great impression, not just a good one. He writes:

When people think of you, you want them to genuinely want to do business, spend time with you, and help you. You want your customers, clients, coworkers, colleagues, even competitors, to think and speak highly of you to others. The way to do this is very simple: Make living your life with absolute integrity and kindness your first priority. Put others first, whenever possible. Be genuinely interested in the lives of other people. Be very present moment oriented with others. Look them in the eye and really focus on what ...

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