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The Insider's Guide to Technical Writing by Krista Van Laan

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Designing the Page

Whether your page is web-based or print-based, a design’s readability depends on a number of factors:

  • White space
  • Line length (the width of a line of text)
  • Type style
  • Type size
  • Leading (the vertical line space between one line of text and the next)

White Space—It’s Not Always White

“White space” is a key part of any design. White space refers to the negative space on a page. This means that on a page printed on white paper, the white space is white. But on a web page with a black background, the white space is actually black!

Confusing as that might be, all it really means is that you should not cramp or crowd the elements on your page. Densely packed pages and lines of text that are too close together are hard to read and ...

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