APPENDIX C
Cultural Roots of the India Way
THE PRACTICES THAT CONSTITUTE the India Way clearly reflect the country’s culture and history, yet the India Way is not a simple application of that culture. Indian business leaders learned a great deal from Anglo-American practices, but they assimilated those lessons in a unique way. The new, competitive environment following the economy’s liberalization of the early 1990s played a special role in the creation of the India Way as did the rise of exemplary business firms, especially in the wide-open information technology sector, that built world-class capabilities and offered breakthrough innovations in products and management practices. What arose from this mix is not a mere echo with Indian accents; ...
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