References
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Jeffries-Fox, B. (n.d.). Toward an understanding of how news coverage and advertising impact consumer perceptions, attitudes and behavior. Available at www.instituteforpr.org/files/uploads/News_Ad_Impact.pdf
Public Relations Society of America. (2005). About public relations: Official PRSA definition: What it does. Retrieved July 6, 2005, from www.prsa.org/_Resources/Profession/index.asp?ident=prof1
Weiner, R. (1990). Webster's new world dictionary of media and communications. Upper Saddle River, NJ: Prentice Hall.
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