A Senior-Level Adviser
In a corporation, the president or chief executive officer oversees a dizzying array of factors that contribute to the well-being of the organization: research and production; customer and client service; marketing; employee relations; human resources; legal, safety, and security; facilities and asset planning; and many more. Directors responsible for each of these areas usually report directly to the CEO. Communication is one of the primary needs a CEO must address, and the corporate communicator should be prominent among the senior adviser staff.
Particularly in the current media-saturated environment, when even the slightest perceived organizational misstep can trigger a storm of public interest (whether in the mainstream ...
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