A Note of Thanks

There is a saying that it takes a village to raise a child, and our experience is that it takes a research community to produce a better book. We have been astounded and pleased by the amount of help and advice that we have received over the last year whilst writing this book and we'd like to put our thanks on record to as many of those people and organizations as possible.

In this section there are lists of the people and organizations who have contributed to the book, via online discussions, reviewing content, or by contributing material.

However, special thanks are extended to The University of Georgia and to Reg Baker. This book draws on material developed by Navin Williams and Ray Poynter, under the editorial leadership of Reg Baker, for the University of Georgia's Principles of Marketing Research course ‘Mobile Marketing Research’, launched in 2014.

ORGANIZATIONS

The following organizations have kindly supplied access to materials, case studies, advice, support, and the results of research-on-research:

  • Australia Online
  • Confirmit
  • CrowdLab
  • Curious Analytics
  • Decipher
  • Dub
  • ESOMAR
  • Google Consumer Surveys
  • Greenbook
  • IPSOS
  • Join the Dots
  • Kantar
  • Locately
  • Lumi Mobile
  • Marketing Sciences
  • Merlien
  • MESH
  • MFour Mobile
  • MMR Research Worldwide
  • MMRA (Mobile Marketing Research Association)
  • MobileMeasure
  • NewMR
  • OnDevice
  • Research Now
  • Revelation
  • SKIM
  • SSI
  • Tesco
  • TNS South Africa
  • The University of Queensland
  • University of Georgia's Principles of Marketing Research Course
  • Vision ...

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