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The Handbook of International Advertising Research by Hong Cheng

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Name Index

Aaker, J.L.

Abernethy, A.

Abernethy, A.M.

Abimbola, T.

Abramsky, S.

Abratt, R.

Adalian, J.

Adam, S.

Agarwal, J.

Agarwal, P.K.

Agee, W.K.

Agostino, H.

Agrawal, J.

Agrawal, M.

Ahmed, S.R.

Aiello, G.

Ajzen, I.

Akaka, M.A.

Albarran, A.B.

Albaum, G.R.

Alberts-Miller, N.D.

Alcorn, D.S.

Alden, D.L.

Alegre, I.

Allaway, A.

Allen, C.T.

Allik, J.

Almurshidee, K.A.

Al-Olayan, F.

Alonso, J.

Altaras, S.

Amabile, T.M.

Ambler, T.

An, D.

Anand, P.

Andersen, L.M.

Anderson, M.

Anderson, P.F.

Andrews, J.C.

Ang, L.

Ang, S.H.

Apaolaza-Ibáñez, V.

Argan, M.

Argan, M.T.

Armed, S.A.

Armstrong, G.

Arnorsdottir, L.I.

Arnould, E.J.

Aronofsky, D.

Arora, N.

Arsenovic, J.

Aschermann, K.

Assael, H.

Assmus, Geert

Asuncion, A.G.

Athanasiadis, E.

Au, A.K.

Ault, P.H.

Austad, B.

Austin, E.W.

Auty, S.

Avery, R.J.

Aydin, N.

Baack, D.E.

Baack, D.W.

Babin, L.A.

Babitzkow, M.

Backman, J.

Bagozzi, R.P.

Bailey, S.

Baird, T.R.

Baker, J.M.

Balabanis, G.

Balasubramanian, S.K.

Baldwin, D.

Banerjee, A.

Banerjee, S.

Bang, H.K.

Barban, A.

Bardzell, J.

Bardzell, S.

Barnard, J.

Barnard, N.

Barnes, J.

Barnet, R.J.

Barocci, R.

Baron, R.B.

Barone, M.J.

Barr, R.B.

Barron, C.

Barron, F.

Barry, T.E.

Barthes, R.

Bartholomew, A.

Barwise, T.P.

Basil, M.D.

Baskin, M.

Bass, F.M.

Batada, A.

Batra, R.

Baumgartner, H.

Beatty, S.E.

Beede, P.

Beentjes, H.

Belch, G.E.

Belch, M.A.

Belk, R.W.

Bello, D.C.

Benet-Martínez, V.

Benham, L.

Bennett, G.

Bennett, R.

Bentley, C.

Berger, B.

Berger, P.L.

Bergh, B.G. van den

Bergkvist, L.

Berkowitz, D.

Berry, J.W.

Berthon, P.

Best, D.J.

Betancourt, H.

Bhaga, R.S.

Bilsky, W.

Biocca, F.

Bishop, F.P.

Biswas, A.

Bitz, P.

Bjerke, R. ...

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