Chapter 1. Concept Creation

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People, places, things; all shot in super-terrific, Hi-Fi color, in unexpected and exciting new ways. From the psychedelic caverns of thought or from a bright and shiny building on Park Avenue, concepts are given a green light. The happy, glittery toes of yours truly must visually satisfy the insatiable appetite of the viewing public. So let’s begin the journey; get ready for a wacky trip that will move you from concept to cool.

Inspiration comes from an infinite variety of sources, and can strike at any time—while sitting half dazed in a lecture on color calibration, while stuck in traffic on the I5, or while scrubbing ...

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