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The Future of Business in Emerging Markets by Nenad Pacek

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DRIVING FORCES

In the future, there will be two big drivers of acquisition transactions in emerging markets. One stream will be transactions where multinationals buy their local competitors and/or emerging market multinationals. The second major stream will be acquisitions of country- or region-based operations of major multinationals as they pull out of certain geographies.

First, many local companies and emerging market multinationals have developed what multinationals seek: good market shares and well-established brands in certain countries. Often, these brands are active in other than premium segments and therefore fit the strategic aim of most multinationals to compete in multiple market segments in as many geographic areas around the world. ...

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